Podcast Ep17 – Facebook Ads and Boosted Posts
Facebook has made changes to it’s algorithm and Kaylin has discovered a work around to getting pages back on the feed. Though she warns it may take a little digging into your profile settings. Also, we discuss Facebook Ads and Boosted Posts. That is ads, ads performance, content to share and what the difference is between … Continue reading “Podcast Ep17 – Facebook Ads and Boosted Posts”
Some things to consider when blogging
Blogging is a form of creative writing if done well. It’s expressive as much as a design created with Illustrator or other program. But it also has to be useful and fresh. When blogging or thinking about how to reach your audience it’s important to think about the following: Keywords One Blogging tip to consider … Continue reading “Some things to consider when blogging”
Facebook Impressions
Facebook has made a revision to it’s algorithm last week again. Prior to this change it was for removing business pages from users profile feeds. That was dialed down to allow certain pages thru to your feed based on interactions and the pages content being interesting. Now there is a bug with Facebook Impressions. From … Continue reading “Facebook Impressions”
Podcast Ep16 – The Toe of Satan Challenge
Bill and David answer questions while sucking on the hottest candy. It’s the toe of Satan challenge. Each contestant must answer clearly as possibly the question after removing The Toe of Satan. Or while still having it in their mouth. The things we do. The questions: Will Making Users Verify Email Upon Entering My Website, … Continue reading “Podcast Ep16 – The Toe of Satan Challenge”
WordPress “Display Widgets” plugin purged from repository
The Display Widgets plugin in its day was the plugin of choice to manage your sidebars. If you had sidebars on your theme, you may want only 3 widgets shown on your about page. Then you want these “other” 3 shown only on your blog. With this plugin it could do that. Even though with … Continue reading “WordPress “Display Widgets” plugin purged from repository”
Facebook Audiences
Custom Audiences enables you to connect with your most valuable Facebook audiences. This is a targeting capability to reach existing customers and prospects. Not new ones. Custom Facebook Audiences target a particular group of your customers. Use what you already know about them. Thus tailoring your messaging to personalize the experience and encourage action. Segments … Continue reading “Facebook Audiences”
Podcast Ep15 – Social Media Strategy and GeoCat
In this episode we are talking about GeoCat and her GeoCasters. We are aware we are nerds. Mostly we discuss about developing a solid Social media strategy. Having a presence across Facebook, LinkedIn, SnapChat and Instagram. And what that should look like and not seem desperate. Geocasters and Social Media Best Practice tips In this … Continue reading “Podcast Ep15 – Social Media Strategy and GeoCat”
Is Digital Advertising Invasive
When we begin a conversation around our digital engagement the question, “Is digital advertising invasive or creepy?”, usually comes up. My answer is, “It can be. But we use our powers for good.” With that said, here is how a non-invasive digital campaign works. Once the demographic profile and geography of your target customer are … Continue reading “Is Digital Advertising Invasive”
Is Facebook Killing Brand Pages?
Another change to Facebook’s news feed algorithm is arriving. More of the fallout from the “fake news” we saw from the past election towards business pages. But if you look through a non-cynical view, it’s more about connecting people to people. Not inanimate brands to people for the “sale.” The potential removal of publisher posts … Continue reading “Is Facebook Killing Brand Pages?”
WP Minute Tutorial Series – WordPress Menus
Hey everyone and welcome to another episode of the WordPress minute! Today I want to show you how to use WordPress menus and set these menus on your website. You can log into your website and click customize at the top. Then once the customizer is open you’ll see the menus tab. You’ll be able … Continue reading “WP Minute Tutorial Series – WordPress Menus”