Keeping Up With Social Media Trends
When Mark Zuckerberg founded Facebook in 2004 he had college students at the forefront of his mind. The social media trends to follow would be monumental. Zuckerberg’s brainchild was virtually another social hour for Harvard students to share to their heart’s desires. Now we see that Facebook has grown into an empire that almost everyone … Continue reading “Keeping Up With Social Media Trends”
Website Migration Strategy
Having a solid website migration strategy is crucial when moving to a new website design. SEO and content need a seat at your new website design’s table. In the era of content publishing rising, and content consumption dropping, it’s important to think about SEO and web design. Basically there’s more content than ever out there, … Continue reading “Website Migration Strategy”
Business Basics Strategy
There are a lot of people out there selling a basic business strategy online. In the hustle of today’s marketing culture the main focus everyone has is to get more customers. But not taking the time to think about what kind or who they are already successfully selling to. All strategies have to start with … Continue reading “Business Basics Strategy”
What Is A Website Strategy
A website can sell, generate leads and income 24/7 365 days a year. But only if constructed with correct code. Assuming it’s just a website is like saying it’s just a house. Wix and Square Space customers can be swayed to go this route due to cost. But there are long term problems that will … Continue reading “What Is A Website Strategy”
Why UX Strategy Is Important
UX Strategy is not UX Design, it’s a blend of both business development and UX Design. UX Strategy is big picture thinking. It’s not about the design, content, usability and the users experience with it. But with the product as a whole. Taking informational elements, human elements and desired outcomes to gage what the best … Continue reading “Why UX Strategy Is Important”
Best Sales Collateral for Closing Deals
What is your best sales collateral for closing deals? You know the scenario. You finally made it to the top administrator and now you get to present the products you know they need. What tools do you bring with you? Keep in mind that the the meeting may be virtual. So, what do you bring? … Continue reading “Best Sales Collateral for Closing Deals”
GDPR Compliance and WordPress Websites
I’m sure you’ve seen the news or alerts about GDPR compliance about data privacy. If you are using the web you’ve seen those notifications about cookies appearing on your favorite websites. If you are a business that operates in the United States, and has a website that can get you new business from the European … Continue reading “GDPR Compliance and WordPress Websites”
Is there anything left to say?
I’ve been blogging for about 12 years now and honestly I almost feel like I’m just on repeat. I’ve blogged about WordPress, marketing, web, design trends and methods as well as UX strategy. So here it is 2018 and I feel like I’ve said it all in 2017. WordPress In 2018 we will see a … Continue reading “Is there anything left to say?”
Trade Show Marketing Strategy
Trade show season is upon us as thousands of people gather together to see the latest technologies, widgets and offerings. Vendors compete for attention with giveaways, models, product demonstrations and discounts. When you walk into the show expo floor, you are bombarded with lights, sounds and imagery. To compound the issue, vendors are forced to … Continue reading “Trade Show Marketing Strategy”
How Social Media Can Enhance Morale And Attract New Customers
Our social media accounts reflect our story and culture at Element 502. We share content and our brands mission on 4 channels. First is our blog then Facebook and finally LinkedIn and Instagram. Each channel is unique in how we approach this. Facebook is everything and whatever in between. Instagram is behind the scenes. Our … Continue reading “How Social Media Can Enhance Morale And Attract New Customers”