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What is JetPack in WordPress

What is Jetpack? If you’re new to WordPress, this feature is new to you. You may even be familiar with WordPress. You could still be unfamiliar with the extensive capabilities of Jetpack. So what is it? Put as simply as possible, it’s a free installable toolkit provided by WordPress. What’s in the toolkit? Keep reading to … Continue reading “What is JetPack in WordPress”

Keeping Up With Social Media Trends

When Mark Zuckerberg founded Facebook in 2004 he had college students at the forefront of his mind. The social media trends to follow would be monumental. Zuckerberg’s brainchild was virtually another social hour for Harvard students to share to their heart’s desires. Now we see that Facebook has grown into an empire that almost everyone … Continue reading “Keeping Up With Social Media Trends”

Website Migration Strategy

Having a solid website migration strategy is crucial when moving to a new website design. SEO and content need a seat at your new website design’s table. In the era of content publishing rising, and content consumption dropping, it’s important to think about SEO and web design. Basically there’s more content than ever out there, … Continue reading “Website Migration Strategy”

Image SEO – Optimization in WordPress

First before we share about how to go about how perform image SEO. Let’s talk about usage rights. If you are on Google and want to use a image. Stop because you could be using a image with a license. Thus you could face serious fines and if you are lucky a simple cease and … Continue reading “Image SEO – Optimization in WordPress”

How Do SEO and Google AdWords Work Together?

Putting together a Google AdWords campaign, a question you need to ask yourself is: have you looked at your SEO? SEO (search engine optimization) impacts your ranking and visibility in the search engine for key terms. SEO also affects your Google AdWords performance. Here’s how that works. SERP on Google When you use a search … Continue reading “How Do SEO and Google AdWords Work Together?”

Business Basics Strategy

There are a lot of people out there selling a basic business strategy online. In the hustle of today’s marketing culture the main focus everyone has is to get more customers. But not taking the time to think about what kind or who they are already successfully selling to. All strategies have to start with … Continue reading “Business Basics Strategy”

What Is A Website Strategy

A website can sell, generate leads and income 24/7 365 days a year. But only if constructed with correct code. Assuming it’s just a website is like saying it’s just a house. Wix and Square Space customers can be swayed to go this route due to cost. But there are long term problems that will … Continue reading “What Is A Website Strategy”

Why UX Strategy Is Important

UX Strategy is not UX Design, it’s a blend of both business development and UX Design. UX Strategy is big picture thinking. It’s not about the design, content, usability and the users experience with it. But with the product as a whole. Taking informational elements, human elements and desired outcomes to gage what the best … Continue reading “Why UX Strategy Is Important”

Best Sales Collateral for Closing Deals

What is your best sales collateral for closing deals? You know the scenario. You finally made it to the top administrator and now you get to present the products you know they need. What tools do you bring with you? Keep in mind that the the meeting may be virtual. So, what do you bring? … Continue reading “Best Sales Collateral for Closing Deals”

What Is The Google Console?

Previously “webmaster tools” the Google Console is for your website administrator and SEO expert. This is to verify your website to Google for submission for the search index. In short, you need this to get your website on the search engine. Google has a stranglehold on the market at 63.4% market share, this means search … Continue reading “What Is The Google Console?”