How’s Your Post-Pandemic Marketing Plan?
By the time that all of this is over, COVID-19 will have shaped a drastically different image of the American workforce. Whether your company was ready for it or not, we all had to adjust to the reality that many jobs can be done from any place in the world. In this specific situation, nearly … Continue reading “How’s Your Post-Pandemic Marketing Plan?”
How To Set Your Google Ads Budget
The usual starting point for setting up a Pay-Per-Click (PPC) campaign is to establish your Google Ads Budget. In fact, the most asked question we get is “How much will this cost?” followed closely by “What is the Return on Investment (ROI) of a Google Ads campaign?”. Both are good questions. However, the answer isn’t … Continue reading “How To Set Your Google Ads Budget”
What are Meta Robot Tags?
So what are meta robot tags? First things first, what is a meta robot tag? A meta robot tag is a tag imbedded in your website that tells search engines what to look for. It lets search engines know what to follow and what to avoid. It’s most often a piece of code in the … Continue reading “What are Meta Robot Tags?”
Website Migration Strategy
Having a solid website migration strategy is crucial when moving to a new website design. SEO and content need a seat at your new website design’s table. In the era of content publishing rising, and content consumption dropping, it’s important to think about SEO and web design. Basically there’s more content than ever out there, … Continue reading “Website Migration Strategy”
Image SEO – Optimization in WordPress
First before we share about how to go about how perform image SEO. Let’s talk about usage rights. If you are on Google and want to use a image. Stop because you could be using a image with a license. Thus you could face serious fines and if you are lucky a simple cease and … Continue reading “Image SEO – Optimization in WordPress”
How Do SEO and Google AdWords Work Together?
Putting together a Google AdWords campaign, a question you need to ask yourself is: have you looked at your SEO? SEO (search engine optimization) impacts your ranking and visibility in the search engine for key terms. SEO also affects your Google AdWords performance. Here’s how that works. SERP on Google When you use a search … Continue reading “How Do SEO and Google AdWords Work Together?”
What Is The Google Console?
Previously “webmaster tools” the Google Console is for your website administrator and SEO expert. This is to verify your website to Google for submission for the search index. In short, you need this to get your website on the search engine. Google has a stranglehold on the market at 63.4% market share, this means search … Continue reading “What Is The Google Console?”
SEO content strategy guide
Content creation looks easy right? Until you sit in front of a keyboard and watch the cursor blinking at you. Creating content is very time consuming and requires research, discipline, and motivation. Your SEO content strategy should encompass how you can deliver new, engaging content to your audience. While also placing aside time and effort … Continue reading “SEO content strategy guide”
eCommerce SEO: Increase traffic to your website
Ranking Factors for ecommerce SEO websites are not like other pages. 100% of your conversions come from product pages. Using content marketing you can boost your eCommerce websites Domain Authority. Backlinks are what do this. So how do you get more traffic to your eCommerce website? In this article I want to share with you … Continue reading “eCommerce SEO: Increase traffic to your website”
Why Your Google Ranking Doesn’t Matter
I remember the days when there was such an obsession with getting on page one of the search engine results page (SERP) for Google. I’m actually being a little sarcastic, but I digress. If you are losing sleep about your ranking on Google for that one single term that isn’t a topic or makes sense … Continue reading “Why Your Google Ranking Doesn’t Matter”