The Advantages of Adopting a Sales Playbook
A Sales Playbook is the engineering and development of better sales processes. This is a team driven approach where the Sales Playbook is designed to make business development efforts more productive. The Playbook is often highly detailed with specific instructions to follow. What is a Sales Playbook? The Sales Playbook are also a living document … Continue reading “The Advantages of Adopting a Sales Playbook”
Copywriting and Web Design
Your website copy tone of voice is just as important as the rest of the design. Using words creatively is fine but with care. Let’s talk about copywriting and web design. The Importance of Copywriting in Web Design People do not read web copy the same way that they read print (i.e. brochures, pamphlets, etc.). … Continue reading “Copywriting and Web Design”
5 Mobile Responsive Design Mistakes
In the age of mobile, mistakes and shortcuts still happen with agencies and freelancers. Here’s a list of mobile responsive design mistakes we’ve seen, been forced to deal with and correct, and mistakes that just make any designer scratch their heads. Not Designing for Mobile First Instead Of Desktop By designing for mobile first you focus on … Continue reading “5 Mobile Responsive Design Mistakes”
Speed Up A WordPress Website
In this article we wanted to share some tips on how to speed up a WordPress website using Web Performance Optimization (WPO).
6 Places To Get Free Images Online
It’s difficult to find good quality images for your project. Here are six places to get free images to use online. Stock photography can be costly to pay for it from the big sites, so finding resources to get photos from can be tricky. When you are out there Google-ing images to find to use, … Continue reading “6 Places To Get Free Images Online”
How To Pick A Plugin
Picking a plugin for your WordPress can be a little intimidating if you aren’t sure what plugin is the best and which one will not break your site. Fortunately the folks at Automattic (WordPress) know this, and here’s a few things you can do before downloading and installing a plugin. Here’s how to pick a Plugin … Continue reading “How To Pick A Plugin”
How To Not Waste Money On Web Design
Everybody wants a website because they know they need to have one for their business. The goal can be as simple as to just get the information out there about what they do. So they go and hire either a agency or a freelancer to build them a brand-new website. However, many people don’t realize they’re throwing … Continue reading “How To Not Waste Money On Web Design”
Known Problems with IP Targeting
What are the known problems with IP Targeting? Well let’s start off with the basics. According to the Interactive Advertising Bureau (IAB). IP targeting ads are sent to a user’s geographic location. As determined by his or her Internet Protocol (IP) address. So every computer connected to the Internet has an IP address associated with … Continue reading “Known Problems with IP Targeting”
Product Packaging Design Guidelines to Consider Before Your Next Project
Product packaging design guidelines is not a very attractive subject matter, but it is so vitally important to the marketing of your brand. The results of a successful product package design can be highly creative and actually very fun for the consumer. Just look at what Coca-Cola has done with their name-on-the-can marketing campaign. What a … Continue reading “Product Packaging Design Guidelines to Consider Before Your Next Project”
Why You Should Never “Just Want A Website”
If you just want a website then your are woefully missing out on how an online strategy can really work for you. In fact, you should probably not get anything because you’re just wasting time and money if you’re just wanting a website. BUT, if you are interested in going past the idea of “I … Continue reading “Why You Should Never “Just Want A Website””