In this episode so we talk about the importance of being authentic online. As an agency among hundreds of other agencies it’s on our radar. Especially in an industry where some feel honesty is hard to come by. Listen in as we delve into a conversation about being authentic online between Bill and Jason at Element 502.
Why It’s Important to Be Authentic
Authenticity builds credibility online and trust. We strive for that at Element 502 and believe its a cornerstone of our business model. Being authentic is knowing who you are and what you want.
“Trust is enormously powerful in a corporation. The only way I know to create that kind of trust is by laying out your values and then walking the talk. You’ve got to do what you say you’ll do consistently and over time.” — Jack Welch
It’s the reason for our name because being in your element is just that. Being authentic clears the way for what you want to become and as a business owner that’s important to earn trust immediately online.
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