Search Engine Optimization

A Different Kind of Louisville SEO Company

The best Search Engine Optimization Practices are ones that don’t just involve only buying a lot of online ads.

Search Engine Optimization is more than trying to get found. It’s about getting found by the right audience that is looking for you. If your local, how do you appear to local search? What about regional or national results? What if you have a online store? We know the search engine and how to get you ranked. We are not the usual Louisville SEO Firm.

Digital Marketing & Louisville Web Design Agency

Search Engine Optimization (SEO)

The process of affecting the visibility of a website in a search engine’s results. Often referred to as “natural,” “organic,” or “earned” results. We want to be your SEO company of choice because we combine, marketing and web design into your Local Louisville SEO strategy.

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Keywords

We research the best keywords to get your ranking healthy.
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Links

Every link to your site’s pages is like a “vote” in your favor. We make sure your pages are voter ready.
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Images

SEO bots cannot see images, but they can see alt tags and meta data associated with them, as well as the file name.
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Verification

Verifying your site with the search engines is important to prove reliability.
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Content

Content is king, and SEO-friendly content is the best. We help you avoid conflicting and duplicate content.

Search Engine Marketing (SEM)

Search engine marketing is marketing that promotes a business website through paid advertising.

ad management starts at $1000/month

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PPC

Pay Per Click (PPC) is a way of buying visits to your site. With PPC ads, you get preference over organic results in the SERP.
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Mobile Ads

Better than IP Targeting (local based), Mobile Audience Targeting (MAT) gets your message on a customer’s mobile device.
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Ad Creation

We can create banners and other imagery that motivates a user to click your ad.
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Planning

Deciding where to run the advertisements (getting it front of the right audience) is vital to a campaign’s success.
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Behavioral Ads

Utilizing user web-browsing behavior information. Ads can be tailored to a user’s behavior online.

Social Media Optimization (SMO)

The use of some social media outlets and communities to generate publicity. This is to increase the awareness of a product, brand or event.

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Awareness

Whether it’s generating buzz or being a resource, social media is an important tool.
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Events

Creating events online is as important as live events. With more mobile users on the web, it gets your event in front.
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Business Page

Your social hub, without an effective business page, is hard to run and will not effectively promote social or PR campaigns.
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Verification

Verifying ownership of your pages with your website is key for legitimizing your PR campaign.
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Monitoring

Whether you want to watch for trolls or provide support for reviews and product, someone needs to watch the house.